Save Trees
Green America's Better Paper Project works to protect forests, climate, and communities by replacing virgin paper use with recycled paper, curbing our overall paper use, and improving the recycling system.
The Problem
Every day, biologically diverse forests are either destroyed altogether, or converted to tree plantations, releasing massive amounts of carbon from cutting down trees and disturbing the soil. Deforestation accounts for 25% of global carbon emissions caused from human activities. Once used, discarded paper is not recovered as effectively as it could be, leading to significant loss of fiber which could have been used to make new products and could help reduce greenhouse gas emissions. Paper and wood products account for over a quarter of all solid waste in US landfills, releasing methane while they decompose. In an increasingly digital world, we are still using paper at a rate that is devastating for our forests and the climate. It's estimated that in the US alone, we use 800 million pounds of paper every day.
In some cases, paper and pulp companies violate the land rights of indigenous peoples and rural communities. The tree pulp for paper comes from places around the world where egregious land violations have taken place, including Indonesia, as well as large parts of South America. Manufacturing paper also pollutes local water sources and the air. Recycled paper protects land, is less polluting than virgin paper, and reduces negative impacts on communities.
The Solution
Recycled paper is proven to use less tree fiber, fresh water, energy, and produces less waste than traditional virgin fiber paper. One ton of magazine paper made from virgin fiber requires fifteen trees. Those trees can remain in the ground if we widely and effectively increase our use of recycled paper. The Better Paper Project's overall goal is to see a reduction in our consumption of paper products. However, we promote the use of "better paper" when necessary, meaning high recycled content and certified by Forest Stewardship Council.
Better Paper Project is also proud to represent Green America on the Environmental Paper Network (EPN), an alliance of organizations working to address challenges and opportunities for social justice and conservation presented by the expanding forest, pulp, and paper industry.
Making the case for recycled paper
From protecting forests to curbing climate, recycled paper use is essential for sustainability.
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What we mean by "better paper"
Better Paper refers to paper with a cleaner, greener, more efficient paper production process at every stage - including pulping, paper-making, printing, distribution and recycling. Green America's Better Paper Project has helped hundreds of publishers ch
Victory
Thanks to our Skip the Slip campaign to address the toxicity, resource use, and waste of paper receipts, the first-ever bill to tackle paper receipts was introduced in California on January 8, 2019.
This new bill in the California Assembly would make the state the first in the U.S. to mandate that retailers must offer…
Tell CVS to #SkiptheSlip to save trees, cut emissions, reduce waste and protect human health.
Take Action
Tell CVS to #SkiptheSlip to save trees, cut emissions, reduce waste and protect human health.
Unlike actual clouds, which float in a mist above our heads, “the cloud”, as its known, is a physical network of many computers housed in warehouses all over the world. The servers in these data centers rely on massive amounts of energy to operate. This energy is generated by coal, natural gas,…
Building the green economy is about being informed about corporations AND actually supporting businesses that follow green practices, grow local economies, and pay suppliers fairly. Where you shop and what you buy when you do sends a direct message.
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WASHINGTON, DC – December 17, 2019 – Roughly 9 out of 10 U.S. consumers (89 percent) would like retailers to offer digital receipts as an option to customers, and millennials and younger Americans are out front on adoption of the no-paper option,…
Representative Alexandra Ocasio-Cortez (D-NY) and Senator Ed Markey (D-MA) recently introduced their much-anticipated framework for a Green New Deal. The accompanying resolution introduced in the U.S. House of Representatives calls for massive…
April 30, 2019
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January 8, 2019
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