The short answer is that it does. Before cloud technology, businesses and organizations that wanted to store their data needed to do it themselves, usually at their own location. Cloud computing allows anyone to access their data remotely and securely, without the need for having their own servers.
The real issue at hand is how we choose to move forward. As technology and the cloud become an ever-larger presence in our lives, the amount of energy needed to sustain them also increases. AWS stands out among its competitors in that it has only just begun to address its continued use of dirty energy. While the company is making progress, it still has a long way to go.