The brand DR.Witch (our only brand) created with an intent to develop and offer to a customer completely natural products. When we initially researched, this was the main reason that we could not work with so many manufacturers - they would not make 100% natural products. We realized this was a more significant obstacle for us than we initially anticipated. Eventually, we found a couple of small businesses that use eco-certified and naturally derived preservatives in minimum amounts. The shelf life of such natural products was not very long, but we decided to embark and had them to manufacture specific products under private label for us. Currently, we are developing our formulations and plan to start our own production in the nearest future. We are in a constant search for how to improve the sustainability of our products and business practices. In short, our major contributions to the planet well-being: - We strive to use mostly plant-based, natural or naturally derived ingredients. If a product requires preservatives, those will be either eco-certified or naturally derived. - We incorporate recycled paper packaging as much as possible. - We support local Florida artisans, stay in touch with other small family businesses so that we continuously learn and share better and more sustainable business practices. - In our blogs, we educate the public on using naturally derived products rather than synthetic to minimize the negative impact on the environment and personal health. - We support the vegan movement and donate toward planting more trees. - We recommend the holistic approach to health and also, educate in this direction as far as we can.